About Us

The Spring Valley Story

In 1939, Leopold Epstein and his family sailed from Germany to start a new life in Melbourne, Australia.

Leopold, together with his son Fred, dreamt of building a successful dairy and baking goods business. They made their factory inside what is now Melbourne’s Rialto building. The business was a terrific success.

The pair then poured the proceeds into a new venture, a cream bottling line. But the project soured when a ban was placed on long life cream in glass bottles. What now? With a bottling line and nothing to bottle, Fred Epstein called on his creative juices. “Juices! That’s it!” Seeing the potential in Australia’s pristine produce, Fred took the freshness of Spring, combined it with the richness of the Valley and established Spring Valley in 1957. And so the legendary Spring Valley juice in its sterilised glass bottle was born.

The first Spring Valley flavour was Pineapple – pretty exotic back in those days. Today, innovative juice styles and flavour combinations continue. One thing that will never change is Spring Valley’s commitment to quality and great taste. Even the Spring Valley top is famous with the ever-popular, quirky ‘Liddle Facts’ underneath. And, if you listen carefully, you’ll hear the Spring Valley freshness “Pop!” across Australia.

Among our latest innovations are Juicy Tea - a combination of delicious Spring Valley juice and the goodness of tea, Crush - a lighter style juice and of course our Spring Valley Smart Water range.

So keep your eyes open for more additions to the Spring Valley family...